Customers

Customer metrics will help you gain insights into your marketing effectiveness.

Summary

Quickly view a summary of customer data for the selected week.

Review customer summary data:

• customers - Number of managed subscription users in relation to the number of unmanaged users
• trials - Number of managed/unmanaged users in a subscription trial period
• total users - Total number of customers with either a subscription package or a trial
• Trial Conversion - Number of customers who converted to a subscription after being on a trial
• Trial Churn - Number of customers who canceled their trial subscription
• Paid Churn - Number of customers who canceled their paid subscription