The lost customers section helps you track the number of customers lost over time, and provides you with information about customers who are scheduled to cancel subscriptions. This allows you to proactively reach out to these potentially lost customers.
From your Audience Insights scorecard, select the Lost Customers tab to see the information.
In the Lost Customers section, click the month button to select the specific date for your reporting data.
In the Lost Customers section, click in the following tabs to see the different options to retrieve data: