Customer Value

View customer data including average revenue and value for the last 30 days.

Actions

Here are the available actions:

• Click to download subscription data as a CSV file or a PNG image.

  

Data

Hover over the graph to display data.

• Average Revenue Per User - Subscription revenue divided by Average number of subscribers for the given time period
• Customer Lifetime Value - Lifetime value of a new customer, based on the survival rates of customers over the last year
• Free Trial Conversion Percent - Average free trial conversion to paid subscription for the last 30 days
• Paid Churn Percent - The percentage of the subscriber base that has cancelled over the last 30 days