Customer Value

Track your customer count over time. This graph shows the net effect of conversions and cancellations on total subscribers for the last 30 days.

Actions

You can select any of the following actions to change the data presented:

• Click next to each graph to download the associated data as a CSV file.
• Hover over any of the graphs to see data associated with a weekly time range.

Data

The following data is displayed in the graph:

• Current Trials - Number of customers on subscription trials
• New Trials - Number of new trial subscriptions
• Gained - Number of new customers
• Net - Number of new customers gained minus number of customers lost
• Lost - Number of customers who have canceled either a trial subscription or a paid subscription
• Lost Trials - Number of subscription trials that were canceled