Custom Ad Integration for Developers

This document describes how to create an Ad Translator. The Ad Translator enables easy integration between Brightcove players and ad servers. By default, Brightcove players are set up to integrate with DoubleClick DART for Publishers.

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This document describes how to create an Ad Display SWF. By default, a Brightcove player expects ads to be returned in XML format. Using an Ad SWF enables the use of Flash SWF-based ad components or modules. This opens up many possibilities for how an ad can look and behave.

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If you need to have more control over your ad delivery (even more than what the Brightcove Advertising module allows), then read on! This document introduces the Brightcove Ad Rules SWF feature, which publishers can use to customize when ads are delivered to players and how they are rendered.

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The standard Brightcove ad formats are typically displayed within the layout of a Brightcove player. However, using the Brightcove external ad API, you can display ads outside in the player, anywhere in your web page. By using external ads, you can synchronize additional ad units with any Brightcove player, from embedded single video players to large multi-playlist players.

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This document describes how to integrate Brightcove with Google AdSense for Video. It is intended for Brightcove Pro or Enterprise publishers who are using or plan to use Google AdSense for Video (Google AFV).

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Overriding or dynamically setting a player's ad policy using the setAdPolicy method in the Advertising Module of the Player API.

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Using the requestAd method in the Advertising Module of the Player API to dynamically make an ad request, overriding the ad request policy set for the player in the Advertising module.

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