Introduction to VPAID

Product
Video Cloud
Applies to Roles
Developer, Ad Operations
Version
Brightcove 5
Modules
Advertising API
Edition
Pro, Enterprise

IAB Digital
Video Player-Ad Interface Definition (VPAID) Compliance Seal
The Video Player-Ad API Definition (VPAID) is a standard set of APIs from the IAB for the communication between a video player and an advertisement. The VPAID APIs are implemented by a VPAID SWF that can be used in the Video Cloud player. This standard allows for richer ads to be delivered in a standard way.

VPAID SWFs can be delivered to Video Cloud players only through VAST 2.0 XML.  Learn more about VAST 2.0. Both linear and non-linear VPAID APIs are now supported.

For more information about using VPAID with Video Cloud, see:

For a complete copy of the VPAID specification, see the IAB website.

Tags
IAB, VPAID